The partnership builds on Bikmo’s mission to provide the best protection to riders across the world through an offer of 14 free days of insurance on new Trek bikes across stores in these markets. Cyclists will also be offered a discounted policy, which covers them, their bikes, and accessories worldwide.
Trek and Bikmo share a commitment to sustainability. Both endorse Trash Free Trails and World Bicycle Relief. Further, Trek’s reduction in plastic and extended use of recycled plastics aligns with Bikmo’s claims salvage process, which seeks to safely resell, donate, or repurpose parts from damaged bikes.
David George, CEO at Bikmo, commented: “Our partnership with Trek is a big step forward in our mission, and I’m excited that Bikmo can keep Trek riders protected, whether that’s taking to the road on their Madone or exploring the mountains on their Powerfly. We look forward to delivering our 14 days free offering in Trek-owned retail stores, and to realise the huge potential this partnership holds.”
Salvatore DiMaso, Retail Director of Trek Europe, said: “We have chosen to work with Bikmo as their mission aligns with ours. We at Trek want to change the world by getting more people on bikes, we must look after the planet and our future, and we can all do this by cycling more and keeping riders riding!
Bikmo’s customer-centric, caring approach made this decision an easy one, and we look forward to working and growing with the team over the coming months and years,” DiMaso added.
