Rami Kowatli, Commercial Director of Telematics at Hastings Direct, commented: “CMT and Hastings Direct have a great working relationship. We’ve been able to create a product in YouDrive that allows customers to reduce the cost of their insurance by sharing their driving data with us in a simple way.
“Many good drivers across the UK should pay less for their car insurance, and we want to make this happen by giving customers a simple way to get a price based on their driving behaviours. With this renewal, we’ll continue leveraging CMT’s technology to enhance the experience and pricing for our customers,” Kowatli added.
The YouDrive Programme, launched in 2020, uses CMT’s DriveWell Fusion platform, transforming sensor data from smartphones and IoT devices into actionable driving insights through AI. The programme utilises real-time driving data to incentivise safer driving by offering perks such as lower insurance premiums and other discounts. By driving safely, drivers are given affordable and fairer prices.
William V Powers, Co-Founder and CEO of CMT, stated: “During one of the most challenging economic downturns in decades, YouDrive has been crucial not just for making insurance more affordable, allowing more drivers to secure coverage, but for improving road safety. We’re excited to continue helping Hastings Direct reduce road risk across the UK.”
YouDrive’s platform evaluates customers’ driving styles. If drivers display safe tendencies, they are given great prices, and upon renewal, YouDrive customers continue receiving favourable prices every year, as long as they drive safely.
