Cinven’s Strategic Financials Fund has agreed to acquire a 50% stake in Policy Expert from its current owner, a subsidiary of the Abu Dhabi Investment Authority (ADIA). The financial terms of the deal remain undisclosed.
Founded in 2011, Policy Expert has grown rapidly to become one of the UK’s leading insurance providers. Operating as a Managing General Agent (MGA), the company offers insurance solutions with a capital-light business model. With offices in London, Milton Keynes, Tonbridge, and Motherwell, Policy Expert currently serves over 1.5 million customers across the home and motor insurance sectors, and plans to enter the pet insurance market this year.
Cinven views Policy Expert as a highly attractive investment opportunity due to several factors:
- Established market presence: Policy Expert has built a strong position in the UK insurance market, benefiting from rising consumer demand for competitively priced, personalised insurance products.
- Capital-light business model: As an MGA, Policy Expert combines the economic benefits of traditional insurers with the flexibility and scalability of a tech-driven, capital-light model.
- Proven growth and profitability: The company has consistently achieved organic growth since its inception, thanks to its ability to innovate and adapt its insurance offerings to market demands.
- Experienced leadership: Policy Expert’s leadership team has played a key role in driving growth through ongoing product innovation.
Steve Hardy, Executive Chair of Policy Expert, commented: “We are a forward-thinking company that loves to make things happen. We are thrilled to have two supportive shareholders, Cinven and ADIA, on board for the next phase of our journey. Every new policy sale or renewal reinforces our belief that customers are looking for reliable, straightforward products from the general insurance market. Our smart use of data and customer-centric approach has made this a reality for our 1.5 million clients.”
Luigi Sbrozzi, Partner and Head of Cinven’s Strategic Financials Fund, said: “We are excited to partner with ADIA in supporting Policy Expert’s next stage of growth. As one of the fastest-growing home insurers in the UK, Policy Expert’s innovative approach to product design and claims management has earned it a strong reputation for customer satisfaction. Cinven has significant experience in the insurance sector, and we look forward to using this expertise to support the company’s continued expansion.”
Hamad Shahwan Aldhaheri, Executive Director of the Private Equities Department at ADIA, added:
“We believe Cinven’s track record of supporting innovative companies will greatly benefit Policy Expert. The company is already one of the leading insurers in the UK, and we are confident it has the potential for further growth.”
