esure recognised EIS could help with its ambition to become a world-class digital insurer by transforming its core IT infrastructure and applications. The new platform will enable digital-first experiences that provide real value to new and existing customers throughout their lifetime.
By going digital-first for customer acquisition, servicing and claims, esure seeks to stand out from the competition. EIS will help deliver a customer-centric platform, which will increase the number of customer interactions conducted through online channels and self-service functionality.
David McMillan, CEO at esure, said: “We’re on a mission to transform our business into a world-class digital insurer, and to disrupt the insurance industry. The flexible EIS platform will help us leapfrog the competition by providing a tech enabled customer experience, tailored propositions and attractive pricing. Our strategic partnership with EIS is an exciting and significant milestone on our digital transformation journey.”
esure is embarking on a transformation programme that will result in a world-class digital ecosystem, leveraging cutting edge processes and technology. This programme includes the delivery of a new insurance technology platform which fits into its evolving architecture – cloud-enabled, open, and compatible with microservices and API stacks. Once implemented, the architecture will be the foundation of esure’s digitalisation process. To maintain agility and support policyholders’ evolving needs, EIS provides an intuitive, highly configurable, rules-based platform for underwriting and new product innovation, while managing cost efficiencies for ongoing maintenance and support.
EY, a global market leader in business and technology transformation, is supporting esure and EIS to deliver this large-scale digital transformation, which spans the entire business model as it moves to becoming digital-first.
To create a seamless customer experience, esure will be deploying the EIS platform’s fully integrated applications, PolicyCore®, BillingCore®, ClaimCore®, CustomerCore™, CustomerCore CEM™, and EIS DXP®, gaining end-to-end business capabilities that support digital enablement at every touchpoint.
“It’s fantastic to know we are helping esure lead the industry’s digital revolution through the reinvention of the buyer journey and full quote-to-claims process,” explained Alec Miloslavsky, EIS CEO. “Our Customer Compass survey told us the minority (43%) of UK policyholders consider their insurance providers are responsive to their needs. For insurers to thrive in this digital-first world, they’re accelerating their digital transformation projects to deliver a proactive, omnichannel experience that their customers are looking for.”
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