Mr Jerry Chou, CEO of Fubon Life Hong Kong, said, “Online distribution has been playing an emerging role in the market and more consumers are switching to purchase digitally during the pandemic moments. To develop our capability in financial technology is one of the critical paths to meet our customers’ needs and enhance customer experience. Fubon Life Hong Kong is committed to investing in the infrastructure to provide better products and services for our customers.
Fubon Life Hong Kong is glad to appoint CoverGo which is instrumental to our successful launch of the e-Channel. With CoverGo’s support, it helps us enhance customer experience and gain a competitive advantage. CoverGo’s no-code, API-driven and modular technology allows Fubon Life Hong Kong to develop the e-Channel which is scalable, efficient and fits for our business needs. It also enables an improved seamless digital user experience for Fubon Life Hong Kong customers, such as faster onboarding and streamlining policy application process.”
The first product available on the e-Channel is “PowerSave 3-Year Insurance Plan 1”. This plan provides life protection with savings element to meet customers’ need of saving up for the future, which is suitable for those who pursue a steady return to implement short-term plans. It provides extremely attractive return as compared to current similar insurance products of same tenure. Customers will be able to obtain instant quotes and submit applications for this savings insurance plan which offers up to 2.38% guaranteed annual return upon the end of 3 years. No health declarations is required and each customer can apply for a maximum amount of HK$1m, which is the Nominated Amount, in total.
Mr Tomas Holub, CEO of CoverGo, said, “We are delighted to assist Fubon Life Hong Kong on their journey towards digital transformation. Fubon Life Hong Kong has shown a clear commitment to innovate and address the changing customers’ needs by adopting CoverGo’s cutting-edge no-code platform. Insurance companies across the globe are turning to CoverGo to enable omni-channel distribution and digital policy administration in an agile and scalable way. We look forward to more collaboration with Fubon Life Hong Kong in an effort to make insurance digital and accessible to everyone.
