Reimagining marketing and distribution in a post-pandemic world
In partnership with:
A research report by Insurtech Insights in partnership with Zelros. You will find:
- The multiple market forces that are re-shaping the future
- Embedded insurance is set for exponential growth, but carriers must ensure they do not become white labels
- How data and analytics enable insurers to better understand and anticipate their customers’ needs
- AI and automation working side by side with humans to increase the effectiveness of marketing and distribution
Download
About
How to nurture customer relationships has always been a focus of considerable attention and debate in insurance, a category where involvement is low and customer interactions are infrequent. The pandemic has pushed this debate even further up the agenda, as lockdown restrictions have become more difficult for sales professionals to meet with customers.
As non-traditional insurers, like “Big Tech”, move into the insurance space, should they be seen as an opportunity or a threat? Policyholders’ willingness to purchase insurance from them has increased 27% in the past four years, so it is a pressing matter.
What are the implications for how human agents operate in a world that is socially distanced? What innovations are making a difference to how insurance is bought and sold?
To discuss these topics and more, Insurtech Insights and Zelros hosted a virtual roundtable of eight insurance leaders from the UK, Europe and the US, representing a broad mix of businesses.
Our panellists include
Christophe Bourguignat
Founder and CEO at Zelros
Kristi Daraban
Associate vice president, social media at Nationwide
Stuart Domingos
Head of group innovation at Zurich Insurance
Nick Dussuyer
Western Europe head of sales and client management at Willis Towers Watson
Romain de Maud’huy
Chief transformation officer, travel at AXA Partners
Peter Stockhammer
Managing director at Generali Vitality
